Anna DeSalvo is a health mentor and time strategist to working moms in demanding jobs. She specializes in moms with older children to help them create sustainable health habits, household systems, and routines. Anna says, “I love working with other busy women to help them see what is possible for their lives through better time management.”
She was inspired to start her business when she found herself in the same situation as many of her clients. She was overwhelmed and her health was suffering. “I was a new wife, a mom to a teenager, dealing with mom guilt and unable to manage my health. My life had been taken over by anxiety, tight jeans, and tears. I really wanted to change my life, help others change theirs and potentially find more time to spend with my family,” she explains.
Anna is inspired by women like Rachel Hollis, Melanie Mitro, Kelsey Shackley, and Chalene Johnson.
“All of them have inspired me in some way or another to dream big and GO FOR IT. Chalene Johnson has taught me how to systemize my time, outsource help, create crazy big goals, and reverse engineer. Melanie Mitro gives me no BS talk when I need it. Kelsey Shackley is a systems genius. Rachel Hollis gives me the strength I need to wash my face.”
Anna believes owning a business is a mindset journey. “In the beginning, I read personal development because it was part of my job. Now, I read personal development to keep myself doing my job. So many no's, disappointments, highs, and lows. It's hard to remain positive and pushing forward. That said, I feel so much stronger now pushing through each obstacle and I give less cares than I did in the past,” she explains.
She would tell her younger self that it is ok to be bad at something. “In fact, you better get really OK with being bad at something for a while until you get good at it. I tell my students this all time, but it's much harder as an adult. I wanted to be so good at sales, or marketing right away. I had a business degree for goodness sakes! At the end of the day, there is always something to learn. To be great at anything, you have to suck a lot first.”
She recommends that new business owners to connect with mentors and inspiring people in their field and to trust themselves. She says, “Look for people that are doing what you want to do times ten and follow them to surround yourself with like-minded people. I also think a huge piece is to follow your gut and senses while taking in content. When all else fails, learn to trust yourself!”
Although Anna loves the freedom that comes with working for herself, she admits it can be tough. “You really have to be disciplined to get up and do the work. I enjoy pushing myself to accomplish new things and setting my own success,” she explains.
The best client for Anna would be a working mom of a young teenager who often feels overwhelmed by life. She says, “They are hard on themselves about "dropping the ball" because they have 10,000 of them juggling at once. They often are too tired or busy to take care of themselves but have a loving spouse. They are tired of living an overworked life and are ready to take on their health journey!”
Anna says the MOB has impacted her business by giving her the opportunity to be surrounded with likeminded entrepreneurial women. “When the MOB Alliance came up, I joined right away without attending one meet up. My first meet up, I joined as an Alliance member. I just went all in because I knew I needed others like me to become my best self.”
She says she loves that MOB meetups are included with her monthly membership. “It takes away the excuse that it is difficult. I enjoy that I can grab a ticket online and show up. It is very casual but professional. My biggest goal in being part of the MOB Alliance is to grow in my business, mindset, and friendships. I look forward to meeting more MOBs!”
Anna offers MOB Alliance members her Busy Mama Meal Planning Course for free with any purchase of a health package.
Connect with Anna online:
We're excited to welcome Kallie Kerne, founder of Frankincense and Faith, to the MOB blog. You can learn more about Kallie and how to connect with her at the end of the blog post.
Excuses, Expectations, Failure, and Fear…
Am I the only person who cringes or used to cringe when thinking about words like this?
If that is you or was you, sit tight. Vulnerable Valerie here to share my story. My name is really Kallie, but Valerie sounded better with vulnerable.
First off, why do we allow words like this to define us? Why do we give so much power to a word? We’ve all done it a time or two or 200,000. We allow them to control us. We allow them to paralyze us. We allow them to hold us hostage in the past and prevent us from marching forward into the future.
If anyone can find the answer to this, please let me know.
I think that maybe part of it has to do with fear. Fear of what others may think, what they may say, of being real, of being vulnerable, and of just being us. Afraid that people won’t like us. Worried that they won’t work with us. Scared that they may judge our parenting style. Fearful they won’t be our friend or include us in their group.
I can’t tell you how many times these thoughts have crossed my mind.
I remember vividly thinking I was a bad Mom because my kid didn’t go to bed at 6:30. I’ve been terrified of what I was teaching Reed because we chose to send him to “private” school. My heart physically ached the day Reed came home and asked me why I could never pick him up in the car line after school like other moms. I’ve cried so many tears because my happily ever after was backwards from the norm.
I’ve balled more times than I can count because I’m not growing what I think is fast enough in my business. I was numb for nearly 5 months after missing a very lucrative promotion by one point. One!!! I’ve let fear paralyze me to my home in a new state for a year because I knew no one and worried that I wouldn’t be enough for them.
We have these preconceived expectations that things are supposed to go a certain way and when they don’t then we have failed. Want a truth bomb? You may think its failure, but it’s really just experience that we are gaining. If something does not go as planned that is absolutely not failure. It is just temporary defeat. Failure cannot be a real thing unless it is accepted by us and we seal it as concrete. And want to know something else really cool? Failure has the ability to break what we call insanity and push us to be able to get a fresh perspective and new start.
We make excuses because it’s easier to sit in our comfort zone that to commit and execute. Even taking that very first step after making a decision can be so much for people that it causes things like anxiety and stress. We give way too much power to words like these as well as shame and fear when we spend too much time.
We fail when we stop moving. We stop moving because of things like I have mentioned above. Failing is a part of winning and helps to make us more determined. We just have to keep moving. Or maybe we should keep the movie quote “just keep swimming” in mind. Hope you’ve said it in Dory’s voice. ;)
Life happens. We can’t prevent that. What we can do is alter the way we see things. We deserve to live our best life. Things really started changing for me when I had a major shift in mindset. Less than a year ago, I started approaching things with the “Why Not Me” attitude. This was a huge year of change for me. I’ve realized that change can be beautiful and that it’s needed. I’ve realized that excuses weigh me down, expectations are the root of all evil and heartache, failure can be beautiful, and fear is a liar and a freaking thief.
Why not put yourselves out there? Why not be raw, be vulnerable, and tell your story. No one else is going to do it for us. It’s up to us to show the world our gifts, let them see our heart, allow them to love us for who we are, and educate the world on what sets us apart.
Is it scary? Absolutely. But isn’t anything that’s truly worth it? The moment we realize that us playing small is not allowing us to truly become who we are meant to be, that’s when transformation comes. It may be messy, but boy is it magnificent when it happens.
If you are blessing with a network of people of any kind, then you have a platform. Use it to change the world. It will be better because of it.
Kallie Kerne has a degree in Business and a Property and Casualty license. She's a boy mom, an optimistic hope giver, and a lover of all things health and wellness.
Her passion is to advocate for people, help them seek out that little voice of intuition, and encourage them to share their story.
She is the founder of Faith and Frankincense, a health and wellness community.
Connect with Kallie online: