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MOB Nation BLOG

MOB Spotlight: Jessi Sigander, founder of the Brain Breakthrough

8/20/2020

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Jessi Sigander is a mom of two and has been married 18 years. She started the Brain Breakthrough after her daughter was diagnosed with dyslexia. She also founded ACT Parenting Community where parents who are struggling with anxiety, overwhelm, and stress in their families can find support. The goal of the community is to provide Action steps, Connection, and research-based teaching for families,” she says.

“We had tried everything else to help her when we stumbled upon a different type of therapy that made significant changes in her. I knew that I wanted to know more, “ Jessi explains.

Jessi has a PhD in education and has spent the last several years working with victims of trauma. She said it feels like a privilege to be able to show up and help people each day in her work. “It's not at all what I expected I would be doing with my life and now I can't imagine wanting to do anything else.”
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Jessi says her mentor has turned into a close friend “She is in the next stage of life ahead of me and her wisdom about family and work and life are so valuable!”
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One of her biggest challenges has been working on ways to get a brand new modality into the world. Despite the challenges, she would tell anyone interested in starting a business to do it. “Even if it makes you uncomfortable and nauseous, do it! You will grow so much from the challenge! My other piece of advice would be to find people who have gone before you and learn from them! Have a group of cheerleaders along the way and have a person you can lean on for support on the days when it's hard, because it is going to be hard,” she explains.

When things are tough or challenging, she remembers the life changes her work has given past clients. “When I see them reading and learning and excelling at things for the first time in their lives, I know I have to keep going!”
Her ideal referral is anyone from the ages of 7 to 100 who struggles with anxiety, trauma, concussions, dyslexia or reading issues and is open to attacking the root of the issue in a new way.
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Jessi says the MOB has impacted her business through connections and meeting so many amazing women.! “Just knowing I have a community behind me keeps pushing me forward!”
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When we asked her what advice she would give to her younger self just starting out, she said “It's ok to be a beginner. I was a successful educator for many years and so when I started my own business I wanted to jump in and be just as successful. I have had to learn to give myself grace as I am just a beginner in the business world and still have a lot to learn. I shouldn't expect that I would know how to do everything perfectly when I am just starting.”
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All MOB Alliance members get 10% off Jessi’s services.

Connect with Jessi:

www.thebrainbreakthrough.com
https://www.facebook.com/thebrainbreakthrough/
https://www.facebook.com/groups/ACTParentingCommunity
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Why Financial Freedom is NOT About Money

8/11/2020

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We're excited to welcome Dr. Raquel Muller to the MOB blog as she shares insights about money mindset! Dr. Muller is also a MOBCON speaker. Learn more about her at the end of this blog post.
Have you ever thought: “I just want to make enough money so I never have to worry about it again,”  or “I’ll be financially set when I earn X dollars a month/year?”    

While the idea of a certain, magical sum making your financial concerns go away is certainly a seductive idea-- and one that I confess holding on to for most of my life-- its fundamental flaw is that it makes your wellbeing, peace of mind, and even your worth, contingent upon an external condition: i.e. how much money is in your bank account.  

The flaws in your money mindset

So why is this focus on a certain amount of income a problem?  First, when you make your wellbeing in any area of your life contingent upon external factors-- e.g. amount in the bank, where you live, people’s approval, social media likes, etc.-- it means that you are vulnerable to feelings of deprivation, stress, inadequacy, even emptiness, the second that those things are no longer there.

You and I know that we cannot control things outside of ourselves, so why place our wellbeing in the hands of circumstances that we cannot control and which could change at any moment?   
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Second, making your security, wellbeing, or worth about how much money you have-- or any other external circumstance for that matter--  is part of a lack or scarcity mindset, that is, the belief that there is only so much to go around, and that people, things, circumstances or luck control your abundance.    

What this does is that it leads to feeling constantly  worried about the possibility of losing those things upon which you’re basing your wellbeing. 

Think about this: a person can have billions of dollars put away, but if they are in a lack mindset it won’t matter, because they will always be looking over their shoulder, wondering when they’re going to lose it all.  And that anxious, constant looking over your shoulder is the opposite of freedom.

Another problem with making your financial freedom about a certain amount of money is that it puts you in what my mentor, Felicia Searcy, calls “get” energy.  You focus on what you want to “get,” e.g. more money, more customers, more followers, etc., rather than showing up in a spirit of service.  Anytime we are in “get” energy we make our work and other activities, for the time being,  about what we can “get” rather than about what we can offer to better people’s lives.  This can lead to a certain vibe of desperation as we operate our businesses.

A Useful Analogy

There is a powerful and useful analogy in relation to this.  Using an amount of money to judge your financial security is akin to putting a lit match under a thermometer and expecting it to increase the temperature of the room.  Obviously, with a lit match under it, the thermometer will show a higher temperature reading momentarily, but the second the flame is pulled away, the thermometer reading will go back to status quo.  Further, the increased temperature reading of the thermometer does not in any way change the temperature of the room!  

In other words, you may experience a surge of money or material possessions at a particular point in time, but this does not provide true financial freedom or security in the long run.
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How Do You Find True Financial Freedom?

True financial freedom and peace of mind come from cultivating abundance from the inside out.   Abundance from the inside out means deepening your relationship with Universal Source, God, Higher Power, or whatever you choose to call this creative force.   When you learn to see yourself as the divine being that you are, when you know that the power that created you supplies all your needs, when you know that you are loved and worthy regardless of the circumstances around you, this is when you will get to experience freedom, regardless of how much money is actually in your account.  

Also, when you know yourself as an abundant being, you can change “get” energy, knowing that as you serve your community with your talents and gifts, as you do the work that brings you most alive, the money will follow. And you will know that nothing and no one can take away your good. 

A Personal Story

Becoming abundant from the inside is not a once-and-done thing, but a process whereby we deepen our relationship with Source.  Personally, I have to keep coming back to my inner abundance to override the “get” energy  I spoke about. I describe my experience below. Like any other business owner, I have operating expenses in my business.  These include my investing in expert coaching to help me grow as a person and as a business woman.  While my financial obligations don’t fluctuate much, my revenue does fluctuate from month to month.  

In the past, I would worry about not having enough money, and made decisions based on how much was in my accounts.  But since I’ve been working on my own money mindset and awareness, I have been practicing letting go of this worry,  trusting that I have plenty of money to meet my expenses and obligations, as well as accomplish my goals, and help others. 

As a result, I have seen money come to me just at the time when I need it, sometimes even from unexpected sources!  What this does is remind me that I am loved and well supplied by the Universe.  This helps me to continue offering my coaching services without attaching myself to whether someone says “yes” or “no.”  

Most important, I am learning to be grateful for this season in my life and business because it is helping me transform into a stronger, more confident, more remarkable version of the woman I am today. 

There is no doubt in my mind that I will generate the money I desire as I continue to grow my business, but even now, I feel incredible peace in knowing that my abundance comes, not from any specific amount of money, not from any person,  nor a set of circumstances.  I am abundant right now because I am connected to an infinite source that holds nothing back.  That is freedom! 

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It’s Your Turn! 

My invitation for you is that you seek to connect more deeply with your Source, so that you, too, will know your own abundance and freedom, more and more each day!

​In this spirit, I am pleased to offer an upcoming free masterclass called “Prosperity Mindset Skills for Mompreneurs,” where I will share more in depth about these concepts that have changed my life and which I know can change yours, too! 

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There has never been a more challenging yet exciting time to be a mother and an entrepreneur. As a psychologist, entrepreneur, wife, and mother of two, Dr. Raquel Muller understands first hand how self-criticism, unrealistic expectations, and insufficient support can cause entrepreneurial moms to experience a disproportionate amount of overwhelm, guilt, and self-doubt, causing them to quit on their dreams and not live their full potential.

As "The Mompreneur Success Specialist," Dr. Raquel helps ambitious mom entrepreneurs develop the mindset, self-awareness, inner strength, confidence, vision, and supportive community that they need to get out of their own way, avoid self-sabotage, and create, not only a successful business, but also a fulfilling, balanced, purposeful and happy life, while also modeling this for their kids!

Connect on Facebook, Instagram, or Dr. Muller's website.

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Six Reasons MOBCON 2020 is the Can't Miss Conference for Mom Business Owners

7/28/2020

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If you’re new to the MOB welcome! We’re glad you’re here. This is an amazing community of mom business owners where the focus is supporting you as a whole person - business owner, mom, and human. Our members are called MOBs. One of the most innovative things about the MOB is the focus on keeping money within the MOB economy. We encourage members to support MOBs first because, as we like to say, “There’s a MOB for That!”

If you’re also new to MOBCON - MOBCON is the only conference designed with mom business owners in mind, and each speaker is selected based on how the knowledge they share can help MOBs (Mom Owned Businesses) grow and thrive in the coming year.

MOBCON 2020 is sponsored by Works Learning and was supposed to be in San Diego, but with COVID's impact, we moved it to the virtual space. 

The conference happens September 27th and 28th - two PACKED days we know you won't want to miss. 

Get your ticket.

Get Fired up by Powerful Speakers

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Main stage speakers will inspire you to live bigger, go further, and embrace who you are and where you want to go.

Dr. Melissa  Bird will talk about the Graceful Revolution in business.

Arianna Bradford will share how to show up as yourself, for yourself, without the guilt.

Dr. Deena C. Brown will teach you how to L.E.A.D. (Learn, Experience, Apply, and Develop) by Design.

Learn how to Utilize Social Media

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We know social media is a vital connection point for moms. It is even more important for women balancing motherhood and running their own business. And during this time of social distancing? Social media is a lifeline to friends and family as well as a way to stay in front of potential clients and business partners.

Tabitha Frost will show you how to explode your engagement with Pinterest.

Mia Francis-Poulin will show you how to monetize your Facebook group.

Expand Your Reach

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We’re living in a COVID-world right now and that means you may be wondering how to continue to grow your business without face-to-face networking and connection.

Tip one - you should regularly be attending MOB meetups to connect with new people face to face (or Zoom to Zoom).

Tip two, don’t miss these breakout sessions!

Whitedove Gannon will show you how to create a standout digital product.

Sunny Gault will tell you the five P’s of Podcasting.

Jen Willson will show you how to magnetize and capture leads online.

Jessica Thiefels will teach you the five ways to get more milage from the content you create.

Bringing your best self to your business

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As moms and business owners we often need to untangle who we are, what our brand is, and how to set goals that satisfy the mom side and the business side of our lives.

Business coach Sheila Gray and mindset coach Selena Maestas work together to break down what it means to be the CEO of your business.

Victoria Romney will show you how to use your person brand to stand out.

Courtney Anderson will show you how to use mindmapping to set both personal and business goals.

Personal Empowerment

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You don’t often find personal development topics at business conferences and certainly not ones especially designed for moms! We know MOBs are more than their business and need extra support.

Amber Alexander will talk about how stress, trauma, and anxiety change the way your brain and body works.
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Tara McCann will show you how to use the power of your menstrual cycle to get more done.
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Marcy Sizemore will help you craft a family mission statement.

Leena Lemos and Megan Horowitz will empower you to own your truth.

Plan for Success

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Finally, we want MOBs to be successful. We want them to have more than enough income for their needs. We want them to invest in and support other MOBs. We firmly believe we can all rise together.

Crowdfunding, copyrighting, and surviving and thriving during COVID are topics we’ve seen come up over and over again in online discussions.

Oliva Owens from iFundwomen will teach you how to use crowdfunding to launch and grow your brand.

Angie Avard Turner will explain how to legally protect what you create.

Alana Mitchell will show you how to grow now and in a post Coronavirus economy.
Ready to get your ticket to MOBCON 2020 sponsored by Works Learning?
Yes! I want my ticket!
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​10 Questions Business Owners Could (and should) Ask Themselves

6/5/2020

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We're excited to welcome Roya Dedeaux to the MOB blog as she shares her list of questions to consider for those who are interested in involving diversity, equality, and inclusion in their business. You can learn more about Roya  at the end of the blog post.
I am a therapist. A business owner. A woman. Half middle-eastern. Passing white. Raised Baha'i. I have a foot in the door of several oppressed populations and also have a tremendous amount of privilege.

I am uncomfortable, often, discussing racism, sexism, ableism, and other ways that I might be (definitely am) biased or prejudiced. I believe that emotions are information, including my discomfort, including my defensiveness.

I believe that we need to look at our patterns -- to see what we value, and look for what doesn't serve us or our relationships, or humanity.

I believe that we need to do that on a personal level, and if we are any kind of leadership position, we need to continually evaluate the values that are indicated by the choices we consciously or unconsciously make.
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To that end, I came up with this list of questions to ask yourself. If you are a business owner, especially if you are male and/or white and/or able-bodied and/or or mid-high economic status, please ask yourselves these questions on a regular basis.
  • Pay attention to where you feel discomfort.

  • Pay attention to when you want to move quickly by.

  • Pay attention to these emotions, they are information.

  • Pay attention to the numerical patterns that these questions might reveal - pay attention to potential bias they might show.

As a therapist, I use assessments as a baseline - establishing where we are now so that we can look back and measure progress. Maybe you can use these questions in the same way. Keep asking them. Keep making adjustments based on the answers. Keep doing better as you know and understand more.
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 1. Who are you inviting to be speakers, educators, guest bloggers, vendors, or representatives of your business?

2. Who is your customer base and what patterns do you see in the demographics? Why are you reaching them and not others?

3. What do your marketing materials show in terms of representation? What does your signage say or not say?

4. What are the origins of your brand aesthetic or product? Is it from a culture other than yours?

5. Who are you paying for services and what does that say about who you value?

6. Where are you located? What is the demographic makeup and how does your business work within that? Who are you collaborating with?

7. Who are you hiring and for what positions? Do you see any patterns?

8. Are your social media posts paying attention to important cultural days of groups other than yours? Are you being sensitive to world events?

9. Are you frequently asking yourself what barriers - logistical or social-emotional are there for diverse groups of people to access your business?

10. Is there diversity in your leadership or decision-making team? Who are you learning from?
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Roya Dedeaux is a therapist, author, trainer, teacher, speaker, coach, parent, homeschooler, maker, and the Long Beach, California MOB Meetup Leader.

Connect with Roya online at https://www.royadedeaux.com/

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Want to do better, but aren't sure where to start? Start here.

5/30/2020

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Consider this a primer guide for white people who want to better, but aren’t sure where to start.

Why?

Because that is what we’ve heard the most this past week - people who want to do good, to help, and to understand but say they don’t know where to start.

Thankfully, we live in a time when self education and information are freely and easily available via the internet.

​Google is your friend and we hope these resources are just the place you start learning instead of being the only thing you read.

Most of these resources focus on racism as it affects Black people in the United States, but racism is pervasive and systemic - anyone who is not white has experienced racism in some form, even if it doesn’t look exactly the same.
Black People Black Lives Matter GIF from Blackpeople GIFs
Start here

Before you read further there are a couple of things you need to think about because you may have said or thought these things in an effort to be kind or helpful. The words we use matter and it is important to understand the impact of what you say.

Why saying “I don’t see color” is a problem. - https://theeverygirl.com/i-dont-see-color/

Things you may be saying that are harmful, even if you don’t intend them to be that way, and what to say instead - https://www.katykatikate.com/the-blog/2020/5/26/5-racist-anti-racism-responses-good-white-women-give-to-viral-posts

Unpacking the Invisible Backpack - this is a fantastic resource that helps you examine the privileges you have. - https://www.racialequitytools.org/resourcefiles/mcintosh.pdf
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Racism is Systemic

As the graphic above says - racism is a system, not an event.

When something is systemic it means it affects everything. Racism affects every part of our culture, history, public policy, and day-to-day interactions.

If you’re feeling defensive right now, congratulations - you are experiencing white fragility - but KEEP GOING (White Fragility is in the reading list below, but here is a quick article about it to read before going further - https://www.theconsciouskid.org/white-fragility)

The next link does take you to the Ben and Jerry’s ice cream site, but it is also a good, quick overview of what systemic racism is and the impact it has.

Quick overview of reach and impact of systemic racisim - https://www.benjerry.com/home/whats-new/2016/systemic-racism-is-real

If racism is hard-wired into the world we live in, what does that look like? Who does it benefit? What are the generational effects it has on people who are impacted by it?

Instead of asking your Black friends and family members how they experience racism, read these stories of existing while Black and understand that this is a tiny, tiny sampling of what your Black friends and family deal with as a regular part of living their life. - https://www.huffpost.com/interactives/existing-while-black
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Talking to Kids About Race

If you’re a parent you know your kids are watching and learning all the time. If you’ve been trying to teach them not to see color, hopefully you’re beginning to understand why that isn’t helpful (if you’re skimming, go back to the top to find the link).

Youre kids aren’t too young to learn about racism and what their responsibilities are to dismantle it.

This link is packed with links for parents including books and podcasts - https://www.prettygooddesign.org/blog/Blog%20Post%20Title%20One-5new4

Having “The Talk” about racism with your kids: https://medium.com/@ralindaspeaks/black-parents-know-about-the-talk-white-parents-its-your-turn-a6a1209e5be2
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What to Do Now

This single blog post can only scratch the surface of the impact racism has on our friends, family, culture, and day-to-day interactions. At the end of this post there are links to books, trainings, and other resources to keep learning.

You may be wondering what you can do now and how to help. This link gives you 75 actionable ideas. - https://medium.com/equality-includes-you/what-white-people-can-do-for-racial-justice-f2d18b0e0234
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Supporting Black Owned Businesses

One of the biggest impacts of racism is economic. One of the best ways you can combat that piece of it is to support Black owned businesses. Seek out and buy from Black owned businesses in your area.

Buy from a Black Woman not only has a directory of Black woman owned businesses, she also has educational resources for Black business owners, and a yearly grant program - https://www.buyfromablackwoman.org/

Black Owned bookstores - when it comes to buying books (in general and from the reading lists below), do more and support a Black owned bookstore. At the link are 50 independent Black owned bookstores you can support - https://aalbc.com/bookstores/list.php

We Buy Black is an online marketplace of Black owned businesses - https://webuyblack.com/

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Book Lists & Resources for Further Learning

The links shared here are a small sampling of the education available. To keep learning read the books on the book list (and purchase them from a Black owned bookstore).

Understanding White Supremacy Book List

https://docs.google.com/document/d/1nEMDTfsavXD8va7mhWuV7yUSFwa_B6i5v0y60wh8xpc/

Excellent list of resources including books, videos, podcasts, and movies -  

https://docs.google.com/document/u/3/d/1BRlF2_zhNe86SGgHa6-VlBO-QgirITwCTugSfKie5Fs/mobilebasic

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Courses & Trainings

Empress Rules Diversity, Equality, and Inclusion trainings - https://www.empressrules.net/services-1

Online DEI training - https://diversityequityinclusion.com/online-learning/

Hard Conversations : Introduction to Racism: http://www.pattidigh.com/racism/

Whiteness Race and Social Justice : https://www.pattidigh.com/whiteness/

Free short DEI (diversity, equity, and inclusion) courses - https://www.themuse.com/advice/9-free-online-classes-for-managers-diversity-inclusion
Keep Learning
Even if you read every book and link in this blog post, watch every movie, and listen to every podcast episode - you're still not done. 

Dismantling racism is a lifetime work and it will be exhausting. Keep going. Keep learning.

Make impacts in your own circle every chance you get by calling out racism, questioning policies and attitudes you see as racist.
The downloadable PDF is a manifesto against emotional-reasoning, confirmation biases, intolerance, and hate by Dr. Melissa Bird and Amy Wolff.
When faced with your own conflict, you may this a helpful way to refocus your work.
manifesto_for_2020_by_missy_and_amy.pdf
File Size: 63 kb
File Type: pdf
Download File

Trevor Noah, host of the Daily Show, shares thoughts on the ideas of what forms a society and what happens when social contracts are broken.
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AAPI Hertitage Month: Celebrating Asian and Pacific Islander Mom Owned Businesses

5/24/2020

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May is Asian and Pacific Islander Heritage month and to celebrate we're highlighting some phenomenal Asian and Pacific Islander MOB Alliance members - including our founder, Aria Leighty!

One of the things that makes the MOB so unique is the variety of businesses MOBs represent, and this list is a great example!

We're excited to feature these MOBs and their work!
Aria Leighty, founder of the MOB Nation and Glitter Mindset
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What inspires you?​

Creative women that go after their dreams. Community building. Women sharing their stories and showing up in their power!

What advice would you give to a brand new business owner or someone looking into starting their own business? 

You’ll never feel 100% ready! Don’t wait til the perfect time, there is no perfect time. Hop in now, with the skills and resources you have. Learn, grow, and evolve along the way!

What does it mean to you to be a mom and a business owner? 

It means I’m crazy! It means I have a responsibility to my daughter and my community to show up for myself and my dreams!

Connect with Aria:
MOB Nation
Glitter Mindset
Instagram
Barbara Wildhaber - BWild Kombucha
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What inspires you? 

The people I am friends with inspire me to become a better person every day. Seeing all the good things they do make me try even harder because they have such big hearts and I love that about them.

What advice would you give to a brand new business owner or someone looking into starting their own business? 

I tell other businesses to plan ahead and have some emergency funds. It is going to take a lot longer than you think before you will be profitable and able to take a real paycheck.

They say it takes the average business 2 to 3 years. So plan to cover your overhead and not pull a real paycheck for at least that long. Then if you become profitable before then, you just have extra funds to do what you need as you continue to grow and expand.

What does it mean to you to be a mom and a business owner? 

I am a mom first. So when COVID "stay at home" first began, I was able to take on the role of teacher (we formally moved to homeschooling). I love the flexibility that having my own business gives me so that I can be there for my kids.

​Even when they were at school, being a business owner allowed me to flex my schedule to go on field trips with them, to help with class parties, and be there for special events at their school. They are my number one priority so balancing my work with their needs is what I try to achieve.

Connect with BWild Kombucha:
Website
Facebook
Instagram
Ranjani Ramakrishnan - Grace Photography
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What inspires you? 

Happiness on my clients face :) Quality pictures in affordable price.

What advice would you give to a brand new business owner or someone looking into starting their own business? 

HARDWORK!

What does it mean to you to be a mom and a business owner? 

Crazy life but I love it as I can take a break whenever I want and spend that time with my daughter.

Connect with Grace Photography:
Website
Facebook
Instagram
Carissa Desmond - WholeTree
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What inspires you?

Nature, art, and strong women.

What advice would you give to a brand new business owner or someone looking into starting their own business?

First, I believe it is important to have a strong business plan that covers all aspects of your business. Also, I have had success in taking risks in business while also listening to my instincts. Follow your passions and don’t let others put limits on your potential.

What does it mean to you to be a mom and a business owner? 

Being a mom and a business owner makes me whole. I have learned so much about myself in the process of growing my business and raising a family.

​My family and business are two of the most important things to me, and I am so grateful for all I have learned so far on my journey.

Connect with WholeTree:
Website
Facebook
Instagram
Sarah Zareen - Ishq Skincare
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What inspires you?

I come from a family of healers. For generations we've been harnessing the power of Nature to heal. The Blessings of my ancestors inspire me to share the healing with our community here.

What advice would you give to a brand new business owner or someone looking into starting their own business? 

* Believe in your business with every cell of your being.

*Hire a business coach from day one who will help you make strategic moves towards success.

​*Write down why you started your business, and keep true to that.

What does it mean to you to be a mom and a business owner? 

It is my legacy. It is what I was born to do, and what I do best. I consider sharing the healing knowledge of Ishq with others as a Blessing. It is a responsibility that I take very seriously.

Connect with Ishq Skincare:
Website
Facebook
Instagram
Malini Gupta - Ochre {art + design} LLC
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What inspires you?

I’m inspired by good design. Design that makes you think. Design that connects. Design that evokes an emotional response. Weather it's product design, graphic design, website design or interior design...good design will always seeks to solve real world problems.

I'm also inspired by art and nature. And by art in nature. I'm inspired by women who push themselves in their businesses and in their personal lives.

What advice would you give to a brand new business owner or someone looking into starting their own business?

Absorb everything. Listen to your friends, family, coaches, "experts" but in the end go with your gut. Your gut is always right.

What does it mean to you to be a mom and a business owner?

To be honest, I never wanted to be a mom!!!! My business was thriving....I literally had to say no to clients because I had so much work. I knew having kids would mean that my business will take a hit. And I knew it was way too much work to raise kids in this country anyways :)

Long story short, it wasn't until my dad passed away that I realized that I needed my own family. It was the best decision I ever made! No doubt, it has its challenges, but I love every minute of it.

Connect with OCHRE {art + design}:
Website
Facebook
Instagram
Roya Dedeaux - Royaboya Handmade
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What inspires you?

The people I make jewelry for! They send me photos of their backyards, gardens, favorite nature spaces - I love recreating their favorite florals or reminding them of a particularly special place!

What advice would you give to a brand new business owner or someone looking into starting their own business?

Play. Stay curious. Don't try to do the one perfect thing, just do it and adjust as you go. Join a group like the MOB for support and education, and try to do more of the things that energize you, and find ways to delegate or do less of the things that drain you!

What does it mean to you to be a mom and a business owner? 

It means bringing my kids along for the ride -- they're there when I go live to my customers, they play with clay beside me as I create my next pair of earrings. It means I attract a clientele that's understanding and nurturing as well, and I love that.

Connect with Royaboya Handmade:
Website
Facebook
Instagram
Veronica Hanson - Pure Romance by Veronica & Vacay Visionary
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What inspires you? 

I am inspired by the concept of balance. I believe every entrepreneur has a passion and purpose beyond their professional aspirations. For me the down time is just as important as the hustle time. I work to create a lifestyle for my husband and children that embodies our dream balanced life.

What advice would you give to a brand new business owner or someone looking into starting their own business?

Don't create your business in a vacuum or echo chamber. A lot of entrepreneurs are afraid to tell anybody about their business until it's ready to launch. Instead you should be gathering feedback and pivoting aspects every chance you get.

​The emotional connection you have to starting your own business has a tendency to cloud judgement on factors that are easily changed if you take a step back and look more analytically at the execution.

What does it mean to you to be a mom and a business owner?

Being a mom and a business owner is a special kind of chaos. You can go from feeling on top of the world to seeing failure everywhere within a moment. Having children allowed me to achieve success while maintaining balance.

​Without my children I can easily see myself becoming a workaholic who's addicted to the success, but because of them I found out I'm at my happiest when I'm out of the spotlight.

Connect with Pure Romance by Veronica:
Website
Facebook group
​

Connect with Vacay Visionary:
Website
Instagram
Samantha Lewis - The Bowen Body Whisperer LLC
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What inspires you?

To help people process their pain and see them happy inspires me. When I can help someone reduce their pain and I see the smile on their face and how much gratitude they have, it fills my bucket.

It's such an amazing feeling to be appreciated that way and to know that I can help make a difference in their life. There's so much negative energy around us and I want to help be that ripple effect that brings more positive energy in this world.

What advice would you give to a brand new business owner or someone looking into starting their own business?

Don't give up. It may seem challenging at times but if this is your passion then don't give up and don't give in to negative energy from others. Also know that you don't have to do everything on your own and it's OK to ask for help. Don't think that your business has to be perfect before you get it started. Get it started and you can get it perfected while you're working.

What does it mean to you to be a mom and a business owner? 

Oh boy, lots and lots of work. Some days are stressful and there's hardly any downtime, but it beats having a 9 to 5 job and having to answer to someone else.

I love the flexibility I have with running my own business and making my own schedule. I don't have to worry about getting disappointed comments if I have to go pick up my child when they're sick. I think running a business and to be a mom is similar in the fact that how much you love it and nurture it is how it will grow and be successful.

Connect with the Bowen Body Whisperer:
Website
​Facebook

Linh Halama - Frenchies Modern Nail Care Portland and Beaverton
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What inspires you? 

Helping and seeing my team members grow. Being around passionate people.

What advice would you give to a brand new business owner or someone looking into starting their own business? 

Do your homework/ market research, lots of it. Overly prepared. Create a cashflow plan and be conservative. The road a head may be bumpy but you have the MOB!

What does it mean to you to be a mom and a business owner?

I'm a better boss when I'm a mom. As a business owner and a mom, I've learned to become more efficient and better at prioritize/ delegating tasks. My girls taught me that it is okay to fall down as long as you learn from it and stand back up. That applies to doing business.

Connect with Frenchie's Modern Nail Care:
Website
Facebook Portland
Facebook Beaverton
Jen Wilson - Jen Wilson Creative
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What inspires you? 

My kids inspire me to pursue what fills my cup--creating beauty makes me happy!
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What advice would you give to a brand new business owner or someone looking into starting their own business? 

Even if you have a ton on your plate, start anyway. Use the itty bitty pockets of time you might have and keep moving the needle forward. You likely won't nail it on the first try, so keep going and iterating as you move along.

What does it mean to you to be a mom and a business owner? 
​

Being a mom means I have a constant, ever present source of inspiration as to why I do what I do. It's the strongest, unflinching "why" behind my business!

Connect with Jen Wilson Creative:
Website
Instagram
Marissa Emery - Mama Needs Massage
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What inspires you? 

I'm inspired by the women leaders I see in the world: how they use strengths like connection and collaboration to lift others up; how they lead with compassion and values; and how they fight for the right just to get into leadership roles in the first place.

Women leaders are making the world a better, safer, kinder world, and that inspires me in my work, my parenting, my relationships, and my volunteering.

What advice would you give to a brand new business owner or someone looking into starting their own business?

My profession is in massage therapy, so when someone in my line of work loves their work and wants to start their own business, that means more time spent learning how to run a business and less time doing the fun hands-on work with clients.

​Running a business involves so much more than just doing the thing you love (i.e. you're suddenly in charge of planning, marketing, finances, stocking supplies, client management, etc), but also allows you to do it all your own way. Be sure to consider all the elements of this new role, and how comfortable you are with learning what you need to know and finding the right support.

What does it mean to you to be a mom and a business owner? 

Being a mom and a business owner allows me to life the live I want, do the work that I love with clients I adore, and model responsibility and leadership for my kids. It's a lot to juggle, and it's a constant learning process, and I wouldn't have it any other way.

Connect with Mama Needs Massage:
Website
Facebook
Instagram
Vai Ma - Steadfast Virtual Solutions LLC
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What inspires you? 

Mothers inspire me!

What advice would you give to a brand new business owner or someone looking into starting their own business? 

Mindset is everything so fill your thoughts with positivity! The only way you can fail is if you quit!

What does it mean to you to be a mom and a business owner?
​

Being a mom and a business is the greatest blessing. Both can be very trying and stressful, but it's so worth it.

Connect with Steadfast Virtual Solutions:
LinkedIn
Facebook
Instagram
Courtney Rivera - Believe Boutique
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What inspires you?

My Kids: I want them to know that if you work hard and never give up anything is possible. Women: Believes name comes from us wanting to inspire other women we believed in ourselves and worked really hard and went for a dream, it’s been hard but I wouldn’t change it for anything.

What advice would you give to a brand new business owner or someone looking into starting their own business? 

To never give up. Always show up and work hard and in the end it will pay off.
​
What does it mean to you to be a mom and a business owner? 
​

Being a mom owned business to me means I get to inspire other moms and I get to teach my kids that mom can do it all + being able to pick my hours and not having to miss sports and such makes all the hard times worth it.

Connect with Believe Boutique:
Website
Facebook
Instagram
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How Three Mom-Owned Businesses are Supporting Front Line Healthcare Workers

5/6/2020

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Three mom business owners, all working independently of each other, have sent hundreds of creams, balms, and lotions to frontline healthcare workers to help with the chafing, redness, and irritation that comes from wearing masks and gloves all day as well as extra hand washing.

“Seeing our medical community bearing the stress - physically and emotionally, and the effects of that being visible on their faces and in their eyes, how could I not share the Ishq,” says Ishq Skincare founder Sarah Zareen. “Ishq” means “love” in Urdu.

Danielle Trapp, founder of Halisi says seeing an Italian nurse’s red & raw face on an Instagram post brought her to tears. “I began brainstorming when Italy was in their peak, but it took time to formulate, get necessary supplies, and find contacts.”

Alison Warlitner, founder of Cherry River, says “I have multiple cousins who work as RNs and I know more doctors than I realized. They started telling us how their skin was chafing under masks and under gloves, and we realized that our lotion or shea butter would give relief, and the CBD would help with skin irritations, redness, and swelling."

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Ishq Skincare ready to ship. Rynly is mom-owned local shipping company.
Ishq Skincare
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Local pharmacists holding Ishq Fitoor scrub and Uns clay mask.
Through Ishq, Sarah has sent nearly $1,000 worth of organic moisturizing creams, scrubs & masks to contacts working at OHSU and pharmacies around Portland, Oregon. 

Sarah also says “I know my products bring healing. It was a driving fire that rose within me. As soon as the thought of sharing came into my mind, I asked members of the MOB Nation for connections.  Service to others is what my brother & I were taught from childhood, and it being Ramadan, I felt this urgency to share Ishq’s healing powers.”
Halisi Skincare
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Halisi chafing balm.
Halisi, which was created to create safe and natural solutions to skin care problems, has sent over over 700 tubes of her newly created chafing balm to nurses in New York City and California. Danielle is also distributing them to employees at local senior homes.

Although the project started as a service project with her teenage son, they have surpassed the original goal. The new goal is to send 1,000 tubes.

Danielle says “Medical professionals have no choice when it comes to wearing a mask, and they’re sometimes two masks at a time for their entire shift, every day. That gets painful - not only the chafing, but also the humidity inside the masks just wreaks havoc on the skin.”
Cherry River
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Cherry River Mango Aloe Gel, Muscle Gel, and Beauty Lotion
Cherry River’s program of sending items to healthcare workers on the front lines is part of a larger donation program.

“Our primary concern was getting items to people working in healthcare, but we also realized there was going to be a need for donations because many who use CBD as medication would not be able to afford it,” Alison explains.

Cherry River’s first donation arm acts as a buy one, get one program, except instead of the purchaser getting an extra item, Cherry River makes an in-kind donation and gives items away via an application system. There is no screening or documentation needed. Through this program they’ve sent out over $4,000 of CBD tinctures, capsules, topicals, and even bath bombs to close to 100 applicants.

That program also funds donations to healthcare workers, and allowed them to give over 40 lotions and shea butters to pediatric doctors, nurses, ER technicians, and personnel making PPE for medical staff.
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10 GIFs All Mom Business Owners Will Understand

5/1/2020

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What happens when you combine running your own business, suddenly homeschooling, trying not to leave your house, and pretty much everything “normal” being turned upside down?

Things get very interesting very quickly.
When your kids realize you're on a Zoom call.

via GIPHY

Learning to work from home with your partner.

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Getting MOB happy mail.

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Attempting to balance home life, work life, and homeschooling in the same day.

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Being excited to get out of the house.

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Getting burned out on Zoom meetings.

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Dreaming of getting away when this is all over.

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Trying to get some time to yourself.

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When a new order comes in or you get a new client.

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Looking forward to in-person MOB Meetups.

via GIPHY

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Why Your Friends Who Own Businesses Aren't Sleeping...

4/14/2020

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We can all agree that the world we’re living in today is vastly different from the one we lived in last month. And, at this point, no one is sure what the next month (or the month after that) holds.

As a business resource and connection hub, we have members in nearly every industry which gives us insight into a huge cross section of businesses and the challenges they are facing right now.

We also understand that if you don’t own a business, you may not fully grasp  that in addition to the concerns everyone has right now, your business owning friends are dealing with even more:
​
  • The unemployment system isn't set up for business owners, the self employed, or independent contractors - systems are adapting, but many applications have been rejected, flagged, or lost entirely.

  • If they run a brick and mortar business, they have business rent/mortgage to worry about on top of personal housing rent/mortgage.

  • Those with a brick and mortar location are still paying for water, electricity, internet, and other business expenses - even if they aren't open.

  • They may have business loans or credit cards that still need to be paid in addition to personal credit cards or loans.

  • Like some rental landlords, some commercial landlords are being punitive where they can (while still staying within the law/guidelines around eviction moratoriums).

  • Some businesses are able to remain open, but need to pick and choose which staff members are employed, usually with reduced hours, and which are laid off.

  • Restaurants/cafes, once they can reopen, may need to purchase thousands of dollars of inventory/product (on top of what they may have lost when they closed/went to a take-out only model).

  • So many Zoom meetings.
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  • The PPP (Payroll Protection Program, a loan,  part of the CARES Act) had a frustrating rollout. In order to apply, a business owner needed to have an account at a bank supplying the PPP loans. Banks were swamped with applications and giving priority to their existing customers. Many banks reached their funding limit and stopped taking applications entirely (even from long-time bank customers).
    ​
  • Only some businesses could apply when the application opened - independent contractors and the self employed could begin applying on April 10th.

  • The SBA (Small Business Association) EIDL (Economic Injury Disaster Loan) program initially started as a loan with a special cash advance of up to $10,000. That has now been changed to $1,000 per employee and no clear timeline of when funds will be released (as of 4/14, some business owners are seeing funds deposited).

  • There is confusion around who qualifies for the EIDL and PPP, what they can be used for, and when the money will be released.

  • Many small business owners are suddenly also full time homeschoolers in addition to running their businesses.

  • They may be discovering what it is like to share a work space with their spouse/partner.

  • Not all businesses can easily shift to an online model as some services can only be done in person - these businesses are completely shut down with no reopen date in sight.

  • Some households are dual entrepreneur households, so the impact is doubled.

  • Event focused businesses may have lost months of income overnight.

  • For businesses that are deemed essential and still working, they may be short staffed.

  • It may also take them longer to get the supplies they need to complete their work due to manufacturer shut down/short staffing or needing to stand in lines to purchase materials.

  • The need to refund enrollment or prepayment fees to customers.

  • Pausing opening a new business or launching a new product - despite the time and money already invested.

  • The possible need to reprint materials for events that have been moved or postponed.

  • The business insurance they pay for isn’t designed to cover a virus, so they may be trying to get answers and help from their insurance company.

  • They may feel reluctant to ask for help because their situation isn't as dire as others right now. 

  • If they are moving their business to an online model they are teaching themselves new systems, new technology, and new ways of serving clients with very little time to prepare of plan.
What Can You Do?

The best thing you can do is support small business.

You can use the MOB Directory, our directory of mom-owned businesses,  if you don't know where to start. Nearly every service or item you need can be found in the directory (and lots of personal care items can be shipped to you directly). If you need a recommendation, email directors@themobnation.com  

Choose a small business over a big box store where you can.

Find a local hardware store or nursery for home projects, buy from an independent book seller instead of Amazon, choose a locally-owned art store over other options, support a local clothing boutique, order your coffee beans from a local roaster or coffee shop.

These businesses need your support all the time, but especially now. 
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Therapy Resources during Covid-19

4/5/2020

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We've compiled a list of therapists who are accepting patients and have specialties to help you if you need extra support during this time.

All therapists listed are offering secure telehealth and phone services.
Kara Kazamba, Clinical Social Work/Therapist, LCSW, CADC

From Kara:

"I'm here to support individuals with post-traumatic stress, interpersonal difficulties, life transitions, and more. I really appreciate the complexity of personality and identity formation. 

I specialize in a variety of modalities including MI, CBT, ACT, DBT, and solution-focused perspectives, all with a trauma-informed lens. I have completed 36+ hours of training in EMDR. I offer assessments for gender-affirming care for the trans community. For professionals, I enjoy providing consultation and supervision to new and seasoned practitioners."
Roya Dedeaux, licenced MFT, offering 1/2 priced text based sessions in addition to regular telehealth practice and homeschool coaching.

"As a therapist, I have always been interested in working with people who don’t quite feel like they “fit the mold.” I was homeschooled since the age of ten, and find that my philosophy about individualized education for children translates directly into my therapeutic practice. “Child-led learning” can be directly translated into “client-led therapy,” wherein I am the resource, facilitator, and guide, but leave the direction up to the client."
Marissa Talarico, MA, LMFT, Thrive Relational Therapy, licensed in Washington.

From Marissa:

"I’m Marissa Talarico, a sex positive therapist who believes in the power of human connections and strive to create a caring, non-judgmental environment where everyone feels comfortable to express themselves. I have found that using a straightforward approach helps many couples, individuals, and families identify their greatest challenge, and gain the courage to find alternative strategies to move past it. I have had many previous clients, friends, family and co-workers tell me that my straight-forward approach demonstrates care and depth in my relationships."
Kaleigh Boysen-Quinata, LMFT, Family Roots Therapy

From Kaleigh:

"My team specializes in working with teens, gender and sexuality issues, parent/child attachment and relationship work, and couples. I focus on postpartum parents (either individuals or couples) and young children.

We are offering video/telehealth sessions right now. Even with some of our youngest kids, they have been a success! Our child therapists are getting super creative using Google Jamboard for shared art, online games, even playing with our usual play therapy toys over video and having kids share their special toys. And my pet guinea pigs have made some special guest appearances."
Melissa Parnell, Parnell Relationship Counseling, licenced in Washington.

From Melissa:

"I specialize in couple work and betrayal trauma counseling. I meet online with couples and individuals in the privacy and comfort of their own homes. We dive deep into the experiences that are creating anger, hurt and frustration, and cultivate peace, connection and hope. The process is virtually identical to the great work we do in-office."
Eliza McBride,MS, NCC, LPC Intern Mental Health Counselor, Next Generation Counseling 

From Eliza:

"I have experience working with individuals coping with anxiety, depression, trauma and PTSD, and stress related to life transitions and adjustments. I have extensive training in suicide intervention and working with survivors of domestic violence, childhood abuse."and generational trauma.
Arin Wallington, MA, LPC, NCC, EMDR Certified Clinician. Licensed in Oregon.

"I want to hear your story and understand why you're seeking counseling. No matter what you're experiencing out there in the world, in session I bring warmth, caring, respect, and a desire to help you to heal and grow. It doesn't matter how young or old you are, what you have been though, or have yet to achieve, your healing journey isn’t over... it’s just beginning."
Rachel Baskind, licensed LPC intern, licensed in Oregon and some other states provisionally. Sliding scale available for service industry and healthcare workers with need.  Private pay, super bill provided if you have OON benefits that cover these services (I can provide questions to ask your insurance company).

"I specialize in trauma first aid & healing and perinatal mental health & parenting. I can help you tap into and build your resilience. I have advanced training in Somatic Experiencing, a cutting-edge biological approach to nervous system regulation and trauma healing."
Erica London, Compass Whole Health

From Erica:

"The goal of Compass Whole Health is to offer a judgment free environment to assist all individuals, couples, families, children, and teens with counseling services, coaching services, and massage therapy in Vancouver, WA. Our clients often find hope, direction, and healing at Compass Whole Health."
Harini Sukumaran, BAMS, MA, LMFT, Mind Tree Holistic Counseling. Currently offering teletherapy sessions via secure video platform and phone.

From Harini:

"I’m a licensed child and family therapist, primarily working with children ( 5 and older) and women. My work includes helping children with anxiety integrating play therapy, yoga, mindfulness and art therapy. I help with women, mostly moms with anxiety & depression and work with perinatal/ postpartum population as well."
Tara May, Licensed Clinical Psychologist, Blue Leaf Mental Wellness Center, licensed in Oregon and Washington.

From Tara:

"In my many years working in a variety of settings, I have always loved the intimacy and connection created in psychotherapy treatment. Whether my clients come to me feeling unhappy, anxious, shattered, disconnected or uncertain about the future, I know that they will leave better than when they came. Reaching out for help is an act of courage and hope. Clients rediscover their best selves, create new experiences, and recognize the choices they have in their treatment and in life including options of what to hold on to and what to let go of. Through treatment, they leave feeling stronger, more confident, decisive, and connected both to themselves and others."
Tiffany Ketterman, LPC, LMHC, CADCI, Health Allies Counseling

​From Tiffany:

"We all have our own unique challenges and heartache.  I am here to help share in your journey. Walking through it together, we can talk about where you've been and where you'd like to be.  I want to help you identify your strengths and goals, show you how to use resources available to you, and help you to bring balance back into your life."
Rinatta Paries, Get Relationships Right, licensed in Washington

From Rinatta:

"When working with couples, I use Emotionally Focused Therapy, a treatment that helps couples significantly improve their relationship. I help couples end fighting, reconnect and fall in love again. When working with individuals I listen compassionately and offer a mix of support, skill building, and creative therapy."
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